3 Ways to Improve Internal Communication Across the Workplace

Strong, positive communication has the power to boost employee morale, increase employee retention and create an overall healthier work environment for your home improvement business.

If employees at your company have trouble effectively collaborating with each other, they’re going to have a harder time being productive. Unclear communications or expectations can not only prevent your employees from hitting goals, but also cause your teams to feel like they can’t voice their concerns or opinions. Luckily, there are measures you can take and tools you can leverage to help you improve internal communication across your organization.

internal communication

To improve internal communication across your home improvement business, consider the following:


1. Proactively Seek Feedback

If you’re unsure of where to start in regard to improving communications across your organization, begin with actually talking to your employees! Those who hold leadership roles at your remodeling company shouldn’t wait for their subordinates to come to them with issues, but rather take the initiative to seek out what they as managers can do better. By sending out surveys to your employees or adding a Q&A session to company-wide meetings, you can effectively boost employee engagement and gather the information you need to improve workplace communication. Another bonus: your employees will value that you want their feedback, ultimately increasing employee morale!

2. Implement an Internal Newsletter

An internal newsletter can build a sense of community across your teams- especially when you have remote employees or sales reps in the field. You can leverage this type of communication to discuss future goals for the company, deliver updates about new employees or changes in management, and highlight team members that are going above and beyond. Doing so will show your employees that you want them kept in the loop and appreciate what they contribute to the company.

3. Leverage a CRM

Whether you have a large organization with an extensive employee network or a small business with a remote workforce, a CRM software can transform communication across your home improvement company. With abilities to store extensive prospect and customer information in one centralized location, a CRM system can ensure your teams always have visibility into the data they need and limit their need to rely on others for information. But that’s not all a CRM system can do for your internal communications; a CRM system can improve collaboration across your company in the following ways:

    • Make Documents Easily Accessible

Having important company documents readily available will not only increase productivity among your employees, but it will keep your teams informed about policies, procedures, guidelines and other crucial information about your organization and operations. With an industry-specific CRM system like improveit 360, home improvement pros can easily store all vital documents in one system, making it easy for teams to locate things like holiday schedules, invoice templates, call scripts, and other key information they need to do their jobs.

    • Keep Track of Activity in Real-Time

One of the most powerful aspects of many CRM systems is that they have ability to automatically log every action made in the system. CRM’s also track everything in real-time, so any time you pull activity reports you can feel confident you’re seeing the most up-to-date information. In improveit 360, you can even choose what exact fields you want tracked so that if updates are made to those fields, you can readily see what change was made, who made the change, and when exactly the change was made.

    • Automate Internal Communications and Reminders

Another way CRM’s can enhance internal communications is through their ability to send automated communications. In improveit 360, you can use pre-built templates or quickly customize your own messages to be emailed or texted to your internal teams. For your sales reps and production teams, these types of communications can be invaluable for when they’re on the road or in the field, especially when they rely on the office to relay important appointment or project information.   

Taking the time to improve internal communication in your home improvement company will only benefit your organization in the long run. But remember, positive communication is a two-way street! Your employees need to be honest and open with you about any concerns they have, and you need to create a safe space where they feel comfortable doing just that. And with a CRM system on your side, you can more easily make strides to increase transparency and collaboration across your teams.

Improveit 360’s industry-specific CRM system includes several features home improvement pros can take advantage of in order streamline communication across their teams. From texting integrations to secure document storage and more, improveit 360 can get you on the fast track to optimized internal communication.

To learn more about how improveit 360 can help your remodeling business improve internal communication, schedule a demo with one of our team members: