improveit 360 does more than provide home improvement professionals with a complete business management platform. Our industry experts give you valuable information on marketing, lead management, sales and project management... at no cost.

 

Search our library of topics on maximizing your business.

 




Contractors: Combine SEO Best Practices With Content Creation to Get More Leads

Things are always changing in the SEO world and with how we communicate with people. No matter the changes, the number one thing to keep in mind is that Google is always looking for ways to make a better user experience. When you focus on your reader, provide high-value content and use SEO best practices, you will increase leads.

Do you know the REAL threat to your home improvement business’s data?

When you think about security, you probably think about “Mary's” phishing email above, trying to get your info or weasel some cash through scams. The good news is, these scenarios are less likely to affect your home improvement business than you might think. The bad news is, there are MORE COMMON dangers your data could face that aren’t talked about as often.


Making Better Decisions

In our last post we talked about the Sunk Cost Fallacy and how we, as decision makers, sometimes have a propensity for using the wrong information to power our choices. We thought it would be prudent to offer some ideas on how to overcome these obstacles. Not just for your home improvement business, but for your everyday life as well.

Make it Easy for People to Give you Money

Unless you are some sort of remodeling Johnny Appleseed, spreading vinyl siding and asphalt shingles throughout the land for free, you’re going to want money for your services.




Can't find what you're looking for? Try a search or head over to our blog for even more great content.

Hopefully you've found some useful tips and tricks that will help grow your home improvement business. Often times in the industry we hear this basic sentiment: "Now that I have all this helpful information, how do I find the time and resources to implement and put it to use?" improveit 360 is a complete business management platform that will allow you to setup, manage and even automate some of the best practices covered here. Interested to see how?