
Why Your Home Services Business Needs a CRM to Grow
Key Takeaways: • A CRM helps track leads, follow-ups, and job progress, all in one place • CRM for home services prevents missed opportunities and improves
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Key Takeaways: • A CRM helps track leads, follow-ups, and job progress, all in one place • CRM for home services prevents missed opportunities and improves

Calling all remodelers ready to make 2025 their best year. This guide covers a home remodeling marketing strategy (or three) you can use to succeed.

Key TakeawaysRising mortgage rates are making homeowners more careful with renovation spending. Remodelers who adapt their offerings and financing options can still win business in

Email marketing plays a central role in client relationship-building, lead generation, brand awareness, and customer engagement between purchases. Here’s how construction pros can do it themselves.

Email marketing plays a central role in client relationship-building, lead generation, brand awareness, and customer engagement between purchases. Here’s how construction pros can do it themselves.

[FREE Infographic] The second a lead comes in through a web form, the clock starts ticking. Are you executing the 5 key steps to reach customers first?

With abilities to automate processes, integrate with other systems, and collect and store mass amounts of customer data, it goes without saying that a CRM system can set your sales reps up for success.

As you are wrapping your head around the whirlwind that was 2019 and preparing for 2020…how are you going to set your home improvement company up for success?

Manual systems feel cheap but cost you millions in lost leads, slow follow-ups, and bloated labor costs. Discover how top remodelers boost revenue with CRM adoption.

Learn how remodeling firms are using CRM software like improveit 360 to streamline operations, overcome labor shortages, and unlock long-term revenue growth.

Still on the fence about improveit 360? Download our FAQ to get clear answers on pricing, onboarding, integrations, scalability, support, and what to expect after go-live.

Is improveit 360 worth it? This guide breaks down costs, ROI, and CRM comparisons. Decide with confidence and avoid costly mistakes that slow down business growth.

Not sure if your business is ready to move forward with a CRM decision? This guide outlines five clear signs that your business is ready to take the leap—and how improveit 360 can help.

Homeowners in 2026 are researching contractors earlier and more carefully than ever before, relying on reviews, credentials, and digital proof before making contact. For remodeling businesses, trust, reputation, and communication quality now influence conversion long before the first sales conversation begins.

The 2026 Trust Shift has transformed how homeowners choose contractors, prioritizing trust and visible proof over price. improveit 360 integrated with GuildQuality empower contractors to build trust, secure leads, and grow revenue.

Why 2026 Is the Year to Fix It

How to Get a General Contractor License: A Clear, Practical Guide If you want to run bigger jobs, win better clients, and charge professional rates,

See why leading remodelers use smarter CRM reporting to boost sales, efficiency, and cash flow. Download the 12 CRM reports guide for home improvement businesses.

We’re excited to introduce your sales team to their new, pocket-sized best friend – RemodelerGo! We’ve heard your feedback about the i360Go app and have prioritized your in-the-field sales support needs with a new, modernized app, focused on empowering your sales team to do their jobs and make more sales.

As one of the most successful names in the remodeling industry, it’s safe to say NEWPRO Home Solutions knows what they’re talking about when it comes to running a home improvement business the right way.

The Great Resignation is everywhere. It’s on the news, across your social media feed, and most likely in your workplace. In March 2022, a record
A presentation that sells will grab your prospect’s attention, get them excited about their project, and provide them with a holistic view of what it looks like to work with your company.

Ditch the cookie-cutter software and start using a platform that can be tailored to your unique home improvement business.

No one likes confusing business lingo. Increase your chances of success with a Customer Relationship Management (CRM) software by stepping up your CRM vocabulary!

Think back to times where you’ve had a poor customer experience. Even if the product or service you purchased knocked your socks off, poor and disjointed communications, processes, or customer service can leave a sour taste in your mouth.

With abilities to automate processes, integrate with other systems, and collect and store mass amounts of customer data, it goes without saying that a CRM system can set your sales reps up for success.

In order to be more successful with a CRM system, it’s important you’re prepared for the potential pitfalls that can derail your progress.

As you are wrapping your head around the whirlwind that was 2019 and preparing for 2020…how are you going to set your home improvement company up for success?

Let’s pretend for a second that you are searching for some new business software for your home improvement business. You’ve done your due diligence, sat through demos of multiple systems, and narrowed it down to a couple of promising choices. Now you compare these systems to find the winner.

Close rate; you know, the percentage of appointments you run that end up in sales. If you are like most home improvement companies, you use this percentage to get a quick view of how your sales people are doing in the field.

In our last post we talked about the Sunk Cost Fallacy and how we, as decision makers, sometimes have a propensity for using the wrong information to power our choices. We thought it would be prudent to offer some ideas on how to overcome these obstacles. Not just for your home improvement business, but for your everyday life as well.

How falling prey to the Sunk Cost Fallacy could be keeping you from growing.

Things are always changing in the SEO world and with how we communicate with people. No matter the changes, the number one thing to keep in mind is that Google is always looking for ways to make a better user experience. When you focus on your reader, provide high-value content and use SEO best practices, you will increase leads.

When you think about security, you probably think about “Mary’s” phishing email above, trying to get your info or weasel some cash through scams. The good news is, these scenarios are less likely to affect your home improvement business than you might think. The bad news is, there are MORE COMMON dangers your data could face that aren’t talked about as often.

Here is a list of considerations for any large home pro enterprise with multiple locations looking to streamline operations and systematize best practices…

An economic downturn isn’t a risk, it’s an eventuality. Anyone who has been in business for over a decade knows this first hand.
Discover how a purpose-built CRM can impact your bottom line. Our free CRM ROI calculator shows how optimizing your lead conversion process, automating operational workflows, and improving sales visibility can drive measurable revenue gains. Get clear, data-backed projections of your 1-, 5-, and 10-year revenue potential with and without CRM improvements.
Losing $200K to a 2% Leak? See how top remodelers fix it.