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Let’s pretend for a second that you are searching for some new business software for your home improvement business. You’ve done your due diligence, sat through demos of multiple systems, and narrowed it down to a couple of promising choices. Now you compare these systems to find the winner.
Close rate; you know, the percentage of appointments you run that end up in sales. If you are like most home improvement companies, you use this percentage to get a quick view of how your sales people are doing in the field.
In the next installment of our Tricks of the Trade series, we tackle the issue of no-shows. Despite best efforts to prevent it, this happens to many of the home improvement companies we work with. So we decided to offer some insights into how to keep your sales team productive when a potential client isn’t home.
In our last post we talked about the Sunk Cost Fallacy and how we, as decision makers, sometimes have a propensity for using the wrong information to power our choices. We thought it would be prudent to offer some ideas on how to overcome these obstacles. Not just for your home improvement business, but for your everyday life as well.
How falling prey to the Sunk Cost Fallacy could be keeping you from growing.
Things are always changing in the SEO world and with how we communicate with people. No matter the changes, the number one thing to keep in mind is that Google is always looking for ways to make a better user experience. When you focus on your reader, provide high-value content and use SEO best practices, you will increase leads.
When you think about security, you probably think about “Mary’s” phishing email above, trying to get your info or weasel some cash through scams. The good news is, these scenarios are less likely to affect your home improvement business than you might think. The bad news is, there are MORE COMMON dangers your data could face that aren’t talked about as often.
Behold, the first episode of Tricks of the Trade! Today we discuss all the methods and tactics home pros utilize to confirm in-home sales appointments.
Discover how remodeling pros can build trust with difficult clients using 8 practical strategies. Download the free guide to strengthen relationships and grow your business.
Calling all remodelers ready to make 2025 their best year. This guide covers a home remodeling marketing strategy (or three) you can use to succeed.
With mortgage rates nearing 7%, homeowners have less cash to splash. And this has a direct impact on your bottom line. In this article, we
In this article, we’ll review the basics of digital marketing and how to choose a digital marketing agency. Then, we’ll reveal our picks for the
What types of home improvement industry trends will homeowners be looking to for added value in 2023? We’ve got the scoop on the top trends
See how improveit 360’s CRM system helps home improvement companies like Baths R Us’ drive growth and improve customer satisfaction.
Email marketing plays a central role in client relationship-building, lead generation, brand awareness, and customer engagement between purchases. Here’s how construction pros can do it themselves.
Email marketing plays a central role in client relationship-building, lead generation, brand awareness, and customer engagement between purchases. Here’s how construction pros can do it themselves.
As one of the most successful names in the remodeling industry, it’s safe to say NEWPRO Home Solutions knows what they’re talking about when it comes to running a home improvement business the right way.
As a contracting business, one of the most important aspects of your business is pricing jobs. Boost your bottom line and increase efficiency with our tips on how to track time and use job costing.
Think back to times where you’ve had a poor customer experience. Even if the product or service you purchased knocked your socks off, poor and disjointed communications, processes, or customer service can leave a sour taste in your mouth.
With abilities to automate processes, integrate with other systems, and collect and store mass amounts of customer data, it goes without saying that a CRM system can set your sales reps up for success.
In order to be more successful with a CRM system, it’s important you’re prepared for the potential pitfalls that can derail your progress.
As you are wrapping your head around the whirlwind that was 2019 and preparing for 2020…how are you going to set your home improvement company up for success?
“Know your numbers”. This is a quote from Mark Richardson’s article for Pro Remodeler. I think these three words sum up the essence of what it means to be successful in the home improvement industry.
Let’s pretend for a second that you are searching for some new business software for your home improvement business. You’ve done your due diligence, sat through demos of multiple systems, and narrowed it down to a couple of promising choices. Now you compare these systems to find the winner.
Close rate; you know, the percentage of appointments you run that end up in sales. If you are like most home improvement companies, you use this percentage to get a quick view of how your sales people are doing in the field.
In the next installment of our Tricks of the Trade series, we tackle the issue of no-shows. Despite best efforts to prevent it, this happens to many of the home improvement companies we work with. So we decided to offer some insights into how to keep your sales team productive when a potential client isn’t home.
In our last post we talked about the Sunk Cost Fallacy and how we, as decision makers, sometimes have a propensity for using the wrong information to power our choices. We thought it would be prudent to offer some ideas on how to overcome these obstacles. Not just for your home improvement business, but for your everyday life as well.
How falling prey to the Sunk Cost Fallacy could be keeping you from growing.
Whether you’re short on leads or have an abundance to work through, you should be taking steps wherever possible to increase every lead’s value.
Ditch the cookie-cutter software and start using a platform that can be tailored to your unique home improvement business.
With abilities to reduce busywork, boost efficiency, and make your life way easier, not taking advantage of major CRM integrations is practically a crime.
Strong, positive communication has the power to boost employee morale, increase employee retention and create an overall healthier work environment for your home improvement business.
No one likes confusing business lingo. Increase your chances of success with a Customer Relationship Management (CRM) software by stepping up your CRM vocabulary!
Think back to times where you’ve had a poor customer experience. Even if the product or service you purchased knocked your socks off, poor and disjointed communications, processes, or customer service can leave a sour taste in your mouth.
With abilities to automate processes, integrate with other systems, and collect and store mass amounts of customer data, it goes without saying that a CRM system can set your sales reps up for success.
In order to be more successful with a CRM system, it’s important you’re prepared for the potential pitfalls that can derail your progress.
As you are wrapping your head around the whirlwind that was 2019 and preparing for 2020…how are you going to set your home improvement company up for success?
“Know your numbers”. This is a quote from Mark Richardson’s article for Pro Remodeler. I think these three words sum up the essence of what it means to be successful in the home improvement industry.
